The link between Green Marketing and Corporate Social Responsibility in companies: Sustainable strategies for business success
This research aims to explore the relationship between green marketing and corporate social responsibility (CSR) in the business context. A literature review methodology was adopted, selecting studies from databases such as Scopus, Scielo, Elsevier, and Google Scholar. Specific criteria were establi...
Guardado en:
| Publicado en: | Revista de Investigación Valor Agregado |
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| Autores principales: | , |
| Formato: | Artículo de revista |
| Lenguaje: | español |
| Publicado: |
Universidad Peruana Unión
2024
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| Materias: | |
| Acceso en línea: | Ver en el sistema de origen |
| Etiquetas: |
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