Service quality and mobile phone user satisfaction in a Peruvian university

The objective of this study was to determine the relationship between service quality and mobile phone user satisfaction at a Peruvian University. The type of research has a quantitative approach with a non-experimental cross-sectional design. The sample consisted of 149 students of the institution...

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Autor principal: Edelia García Camizán
Formato: Artículo
Lenguaje:inglés
Publicado: 2023
Materias:
service quality
university students
mobile phone services
telecommunications services
higher education institutions
Customer Service Quality and Loyalty
Technology Adoption and User Behaviour
Consumer Behavior and Marketing Influence
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