Planeación estratégica y su relación con las habilidades gerenciales: un estudio cuantitativo en personal directivo de una empresa retail en Lima
The general objective of this research was to determine the relationship that exists between strategic planning and management skills of the management staff of a retail company, Lima 2024. The study in the context of the positivist paradigm presents a quantitative approach, being of an applied type...
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| Publicado en: | Revista de Investigación Valor Agregado |
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| Autores principales: | , , |
| Formato: | Artículo de revista |
| Lenguaje: | español |
| Publicado: |
Universidad Peruana Unión
2025
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| Materias: | |
| Acceso en línea: | Ver en el sistema de origen |
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| Sumario: | The general objective of this research was to determine the relationship that exists between strategic planning and management skills of the management staff of a retail company, Lima 2024. The study in the context of the positivist paradigm presents a quantitative approach, being of an applied type, whose level It is explanatory, with a non-experimental, cross-sectional, causal correlational design. The study sample consisted of 100 managers of the retail company, located in Lima, to whom questionnaires with the Likert scale were applied; The results resulting from the analysis carried out using Spearman's Rho statistic to the proposed hypotheses were p = 0.000 < 0.05, which demonstrates that Strategic Planning and Management Skills of the management staff of a retail company have a high positive relationship. |
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| ISSN: | 2413-5836 2410-1168 |