The tipping point howlittle things can make a big difference
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| Formato: | Libro |
| Publicado: |
New York :
Little, Brown and Company,
2000.
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| Materias: | |
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Tabla de Contenidos:
- The three rules of epidemics The law of the few: connectors, mavens, and salesmen. The stichkiness factor: sesame street, blue's clues, and the educational virus. The power of context. The power of context. Rumors, sneakers, and. the power of translation. study: suicide, smoking, and the search for the unsticky cigarette. Test, and believe. Tipping point lessons from the real world.