<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" href="/themes/root/assets/xsl/rss.xsl"?>
<rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/">
  <channel>
    <title>Resultados para "Markéting."</title>
    <description>Mostrando 1 - 50 Resultados de 514</description>
    <generator>Laminas_Feed_Writer 2 (https://getlaminas.org)</generator>
    <link>https://discovery.upeu.edu.pe/Search/Results?sort=last_indexed+desc&amp;limit=50&amp;lookfor=%22Mark%C3%A9ting.%22&amp;type=Subject&amp;lng=es</link>
    <opensearch:totalResults>514</opensearch:totalResults>
    <opensearch:startIndex>0</opensearch:startIndex>
    <opensearch:itemsPerPage>50</opensearch:itemsPerPage>
    <opensearch:Query role="request" searchTerms="%22Mark%C3%A9ting.%22" startIndex="0"/>
    <atom:link rel="first" type="application/rss+xml" title="Ir a la Primera Página" href="https://discovery.upeu.edu.pe/Search/Results?sort=last_indexed+desc&amp;limit=50&amp;view=rss&amp;lookfor=%22Mark%C3%A9ting.%22&amp;type=Subject&amp;lng=es"/>
    <atom:link rel="next" type="application/rss+xml" title="Ir a la Siguiente Página" href="https://discovery.upeu.edu.pe/Search/Results?sort=last_indexed+desc&amp;limit=50&amp;view=rss&amp;lookfor=%22Mark%C3%A9ting.%22&amp;type=Subject&amp;lng=es&amp;page=2"/>
    <atom:link rel="last" type="application/rss+xml" title="Ir a la Ultima Página" href="https://discovery.upeu.edu.pe/Search/Results?sort=last_indexed+desc&amp;limit=50&amp;view=rss&amp;lookfor=%22Mark%C3%A9ting.%22&amp;type=Subject&amp;lng=es&amp;page=11"/>
    <atom:link rel="self" type="application/rss+xml" href="https://discovery.upeu.edu.pe/Search/Results?sort=last_indexed+desc&amp;limit=50&amp;view=rss&amp;lookfor=%22Mark%C3%A9ting.%22&amp;type=Subject&amp;lng=es"/>
    <item>
      <title>Administración de marketing : estrategias y programas</title>
      <pubDate>Sun, 01 Jan 1995 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/10232</link>
      <guid>https://discovery.upeu.edu.pe/Record/10232</guid>
      <author>Guiltinan, Joseph P.</author>
      <dc:format>Libro</dc:format>
      <dc:date>1995</dc:date>
      <dc:creator>Guiltinan, Joseph P.</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Desarrollo de productos : una visión integral</title>
      <pubDate>Sun, 01 Jan 2017 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/11672</link>
      <guid>https://discovery.upeu.edu.pe/Record/11672</guid>
      <author>Lerma Kirchner, Alejandro E.</author>
      <dc:format>Libro</dc:format>
      <dc:date>2017</dc:date>
      <dc:creator>Lerma Kirchner, Alejandro E.</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>B2S Business to social : marketing digital para empresas y personas</title>
      <pubDate>Fri, 01 Jan 2016 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/11689</link>
      <guid>https://discovery.upeu.edu.pe/Record/11689</guid>
      <author>Adán, Pablo</author>
      <dc:format>Libro</dc:format>
      <dc:date>2016</dc:date>
      <dc:creator>Adán, Pablo</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Todo lo que hay que saber de comunidades virtuales y redes sociales</title>
      <pubDate>Sun, 01 Jan 2012 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/11694</link>
      <guid>https://discovery.upeu.edu.pe/Record/11694</guid>
      <author>Gallego Vázquez, José Antonio</author>
      <dc:format>Libro</dc:format>
      <dc:date>2012</dc:date>
      <dc:creator>Gallego Vázquez, José Antonio</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Todo lo que hay que saber de marketing y negocios en móviles</title>
      <pubDate>Sun, 01 Jan 2012 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/11698</link>
      <guid>https://discovery.upeu.edu.pe/Record/11698</guid>
      <author>García Fuentes, David</author>
      <dc:format>Libro</dc:format>
      <dc:date>2012</dc:date>
      <dc:creator>García Fuentes, David</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Cómprame y ¡vende! : las 20 píldoras de los maestros del marketing</title>
      <pubDate>Tue, 01 Jan 2013 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/11708</link>
      <guid>https://discovery.upeu.edu.pe/Record/11708</guid>
      <dc:format>Libro</dc:format>
      <dc:date>2013</dc:date>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing en el siglo XXI</title>
      <pubDate>Fri, 01 Jan 2016 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/13862</link>
      <guid>https://discovery.upeu.edu.pe/Record/13862</guid>
      <author>Muñiz González, Rafael</author>
      <dc:format>Libro</dc:format>
      <dc:date>2016</dc:date>
      <dc:creator>Muñiz González, Rafael</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Casos de investigación : una práctica empresarial</title>
      <pubDate>Sun, 01 Jan 2017 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/13949</link>
      <guid>https://discovery.upeu.edu.pe/Record/13949</guid>
      <author>García Ferrer, Gemma</author>
      <dc:format>Libro</dc:format>
      <dc:date>2017</dc:date>
      <dc:creator>García Ferrer, Gemma</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Talento e innovación en marketing y publicidad</title>
      <pubDate>Fri, 01 Jan 2016 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/14010</link>
      <guid>https://discovery.upeu.edu.pe/Record/14010</guid>
      <author>De los Rios Medina, Javier</author>
      <dc:format>Libro</dc:format>
      <dc:date>2016</dc:date>
      <dc:creator>De los Rios Medina, Javier</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Quien tiene una marca tiene un tesoro</title>
      <pubDate>Fri, 01 Jan 2016 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/14013</link>
      <guid>https://discovery.upeu.edu.pe/Record/14013</guid>
      <author>Medina, Agustín</author>
      <dc:format>Libro</dc:format>
      <dc:date>2016</dc:date>
      <dc:creator>Medina, Agustín</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing en redes sociales : human level communications</title>
      <pubDate>Fri, 01 Jan 2016 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/14018</link>
      <guid>https://discovery.upeu.edu.pe/Record/14018</guid>
      <dc:format>Libro</dc:format>
      <dc:date>2016</dc:date>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Dinamización del punto de venta</title>
      <pubDate>Sun, 01 Jan 2017 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/14031</link>
      <guid>https://discovery.upeu.edu.pe/Record/14031</guid>
      <author>Calvo Castro, Alicia</author>
      <dc:format>Libro</dc:format>
      <dc:date>2017</dc:date>
      <dc:creator>Calvo Castro, Alicia</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing</title>
      <pubDate>Mon, 01 Jan 2001 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/17410</link>
      <guid>https://discovery.upeu.edu.pe/Record/17410</guid>
      <author>Kotler, Philip</author>
      <dc:format>Libro</dc:format>
      <dc:date>2001</dc:date>
      <dc:creator>Kotler, Philip</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>A guide to marketing adventism</title>
      <pubDate>Sun, 01 Jan 2012 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/17804</link>
      <guid>https://discovery.upeu.edu.pe/Record/17804</guid>
      <author>Day, Dan</author>
      <dc:format>Libro</dc:format>
      <dc:date>2012</dc:date>
      <dc:creator>Day, Dan</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing y publicidad en internet</title>
      <pubDate>Sat, 01 Jan 2011 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/1896</link>
      <guid>https://discovery.upeu.edu.pe/Record/1896</guid>
      <author>Martí Parreño, José</author>
      <dc:format>Libro</dc:format>
      <dc:date>2011</dc:date>
      <dc:creator>Martí Parreño, José</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Cómo preparar estudios de inversión en el sector sanitario</title>
      <pubDate>Wed, 01 Jan 2003 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/20690</link>
      <guid>https://discovery.upeu.edu.pe/Record/20690</guid>
      <author>Corella, José María</author>
      <dc:format>Libro</dc:format>
      <dc:date>2003</dc:date>
      <dc:creator>Corella, José María</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Publicidad el placer de crear</title>
      <pubDate>Thu, 01 Jan 2004 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/20999</link>
      <guid>https://discovery.upeu.edu.pe/Record/20999</guid>
      <author>Cárdenas Menacho, Luchín</author>
      <dc:format>Libro</dc:format>
      <dc:date>2004</dc:date>
      <dc:creator>Cárdenas Menacho, Luchín</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Dirección de marketing y ventas</title>
      <pubDate>Tue, 01 Jan 2002 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/22191</link>
      <guid>https://discovery.upeu.edu.pe/Record/22191</guid>
      <dc:format>Libro</dc:format>
      <dc:date>2002</dc:date>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Los 100 errores del CRM : mitos, mentiras y verdades del marketing de relaciones</title>
      <pubDate>Sat, 01 Jan 2005 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/23527</link>
      <guid>https://discovery.upeu.edu.pe/Record/23527</guid>
      <author>Reinares, Pedro</author>
      <dc:format>Libro</dc:format>
      <dc:date>2005</dc:date>
      <dc:creator>Reinares, Pedro</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing para hoteles y restaurantes : en los nuevos escenarios</title>
      <pubDate>Tue, 01 Jan 2008 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/23684</link>
      <guid>https://discovery.upeu.edu.pe/Record/23684</guid>
      <author>Felipe Gallego, Jesús</author>
      <dc:format>Libro</dc:format>
      <dc:date>2008</dc:date>
      <dc:creator>Felipe Gallego, Jesús</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Usted S.A. : empleabilidad y marketing personal</title>
      <pubDate>Fri, 01 Jan 2010 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27115</link>
      <guid>https://discovery.upeu.edu.pe/Record/27115</guid>
      <author>Temple, Inés</author>
      <dc:format>Libro</dc:format>
      <dc:date>2010</dc:date>
      <dc:creator>Temple, Inés</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Relationics : el poder de la red en las relaciones humanas</title>
      <pubDate>Sat, 01 Jan 2011 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27123</link>
      <guid>https://discovery.upeu.edu.pe/Record/27123</guid>
      <author>Pasco, Iván</author>
      <dc:format>Libro</dc:format>
      <dc:date>2011</dc:date>
      <dc:creator>Pasco, Iván</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Internet marketing 2.0 : captar y retener clientes en la red</title>
      <pubDate>Fri, 01 Jan 2010 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27145</link>
      <guid>https://discovery.upeu.edu.pe/Record/27145</guid>
      <author>Gabriel i Eroles, Josep-Lluís de</author>
      <dc:format>Libro</dc:format>
      <dc:date>2010</dc:date>
      <dc:creator>Gabriel i Eroles, Josep-Lluís de</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Chicha power : el marketing se reinventa</title>
      <pubDate>Thu, 01 Jan 2009 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27165</link>
      <guid>https://discovery.upeu.edu.pe/Record/27165</guid>
      <author>Bailón, Jaime</author>
      <dc:format>Libro</dc:format>
      <dc:date>2009</dc:date>
      <dc:creator>Bailón, Jaime</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Bye, bye, marketing : el poder del mercado al poder del consumidor</title>
      <pubDate>Fri, 01 Jan 2010 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27166</link>
      <guid>https://discovery.upeu.edu.pe/Record/27166</guid>
      <author>Medina Agustín</author>
      <dc:format>Libro</dc:format>
      <dc:date>2010</dc:date>
      <dc:creator>Medina Agustín</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Encuentro hoy es marketing : liderando en la incertidumbre: innovación y marketing en estado puro Madrid, Valencia, Bilbao, Barcelona, Zaragoza, Sevilla, Pamplona</title>
      <pubDate>Fri, 01 Jan 2010 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27167</link>
      <guid>https://discovery.upeu.edu.pe/Record/27167</guid>
      <author>Llano, Felipe</author>
      <dc:format>Libro</dc:format>
      <dc:date>2010</dc:date>
      <dc:creator>Llano, Felipe</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Cómo hacer marketing sin recursos : cómo conseguir clientes ayer, sin aumentar los gastos y sin complicar sus planes más de lo que están</title>
      <pubDate>Tue, 01 Jan 2008 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27221</link>
      <guid>https://discovery.upeu.edu.pe/Record/27221</guid>
      <author>Rice, Craig S.</author>
      <dc:format>Libro</dc:format>
      <dc:date>2008</dc:date>
      <dc:creator>Rice, Craig S.</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing en empresas de servicios</title>
      <pubDate>Tue, 01 Jan 2008 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27223</link>
      <guid>https://discovery.upeu.edu.pe/Record/27223</guid>
      <author>De Andrés Ferrando, José María</author>
      <dc:format>Libro</dc:format>
      <dc:date>2008</dc:date>
      <dc:creator>De Andrés Ferrando, José María</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>El nuevo sistema de información de marketing (SIMK) : una nueva generación de marketing que trabaja en equipo y por procesos</title>
      <pubDate>Mon, 01 Jan 2007 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27286</link>
      <guid>https://discovery.upeu.edu.pe/Record/27286</guid>
      <author>Garmedia A. Fermín</author>
      <dc:format>Libro</dc:format>
      <dc:date>2007</dc:date>
      <dc:creator>Garmedia A. Fermín</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Yes we did : cómo construimos la marca Obama a través de las redes sociales</title>
      <pubDate>Fri, 01 Jan 2010 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27288</link>
      <guid>https://discovery.upeu.edu.pe/Record/27288</guid>
      <author>Harfoush, Rahaf</author>
      <dc:format>Libro</dc:format>
      <dc:date>2010</dc:date>
      <dc:creator>Harfoush, Rahaf</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing internacional : nuevas perspectivas para un mercado globalizado</title>
      <pubDate>Tue, 01 Jan 2008 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27480</link>
      <guid>https://discovery.upeu.edu.pe/Record/27480</guid>
      <author>Cerviño, Julio</author>
      <dc:format>Libro</dc:format>
      <dc:date>2008</dc:date>
      <dc:creator>Cerviño, Julio</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>El libro del iEmprendedor : desarrolla con éxito tu negocio en internet</title>
      <pubDate>Sat, 01 Jan 2011 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27481</link>
      <guid>https://discovery.upeu.edu.pe/Record/27481</guid>
      <author>Gosende Grela, Javier</author>
      <dc:format>Libro</dc:format>
      <dc:date>2011</dc:date>
      <dc:creator>Gosende Grela, Javier</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Las nuevas reglas del marketing</title>
      <pubDate>Sat, 01 Jan 2011 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27482</link>
      <guid>https://discovery.upeu.edu.pe/Record/27482</guid>
      <author>Meerman Scott, David</author>
      <dc:format>Libro</dc:format>
      <dc:date>2011</dc:date>
      <dc:creator>Meerman Scott, David</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Desarrollo de nuevos productos : una visión integral</title>
      <pubDate>Fri, 01 Jan 2010 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27507</link>
      <guid>https://discovery.upeu.edu.pe/Record/27507</guid>
      <author>Lerma Kirchner, Alejandro Eugenio</author>
      <dc:format>Libro</dc:format>
      <dc:date>2010</dc:date>
      <dc:creator>Lerma Kirchner, Alejandro Eugenio</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Dirección comercial</title>
      <pubDate>Tue, 01 Jan 2013 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/2781</link>
      <guid>https://discovery.upeu.edu.pe/Record/2781</guid>
      <author>Millán Campos, Ángel</author>
      <dc:format>Libro</dc:format>
      <dc:date>2013</dc:date>
      <dc:creator>Millán Campos, Ángel</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Estamos ciegos</title>
      <pubDate>Sun, 01 Jan 2012 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/27842</link>
      <guid>https://discovery.upeu.edu.pe/Record/27842</guid>
      <author>Klaric, Jürgen</author>
      <dc:format>Libro</dc:format>
      <dc:date>2012</dc:date>
      <dc:creator>Klaric, Jürgen</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>CRM: Las cinco pirámides del marketing relacional : cómo conseguir que los clientes lleguen para quedarse</title>
      <pubDate>Thu, 01 Jan 2009 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/28101</link>
      <guid>https://discovery.upeu.edu.pe/Record/28101</guid>
      <author>Chiesa De Negri, Cosimo</author>
      <dc:format>Libro</dc:format>
      <dc:date>2009</dc:date>
      <dc:creator>Chiesa De Negri, Cosimo</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing con redes sociales</title>
      <pubDate>Sat, 01 Jan 2011 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/28199</link>
      <guid>https://discovery.upeu.edu.pe/Record/28199</guid>
      <author>Gosende Grela, Javier</author>
      <dc:format>Libro</dc:format>
      <dc:date>2011</dc:date>
      <dc:creator>Gosende Grela, Javier</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Consultor para la dirección general</title>
      <pubDate>Mon, 01 Jan 2001 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/28336</link>
      <guid>https://discovery.upeu.edu.pe/Record/28336</guid>
      <dc:format>Libro</dc:format>
      <dc:date>2001</dc:date>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Introducción al marketing</title>
      <pubDate>Mon, 01 Jan 2007 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/28936</link>
      <guid>https://discovery.upeu.edu.pe/Record/28936</guid>
      <author>Dib Chagra, Adrián</author>
      <dc:format>Libro</dc:format>
      <dc:date>2007</dc:date>
      <dc:creator>Dib Chagra, Adrián</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing relacional y comunicación para situaciones de crisis : qué hacer antes, durante y después para proteger y salvar su empresa</title>
      <pubDate>Fri, 01 Jan 2010 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29046</link>
      <guid>https://discovery.upeu.edu.pe/Record/29046</guid>
      <author>Barquero Cabrero, José Daniel</author>
      <dc:format>Libro</dc:format>
      <dc:date>2010</dc:date>
      <dc:creator>Barquero Cabrero, José Daniel</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Administración y estrategias de precios : herramientas para la toma de decisiones en marketing</title>
      <pubDate>Sun, 01 Jan 2012 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29147</link>
      <guid>https://discovery.upeu.edu.pe/Record/29147</guid>
      <author>Sánchez Sánchez, Carlos Raúl</author>
      <dc:format>Libro</dc:format>
      <dc:date>2012</dc:date>
      <dc:creator>Sánchez Sánchez, Carlos Raúl</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Administración del producto</title>
      <pubDate>Mon, 01 Jan 2007 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29195</link>
      <guid>https://discovery.upeu.edu.pe/Record/29195</guid>
      <author>Lehmann, Donald R.</author>
      <dc:format>Libro</dc:format>
      <dc:date>2007</dc:date>
      <dc:creator>Lehmann, Donald R.</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>XXIV Congreso Nacional de marketing</title>
      <pubDate>Sat, 01 Jan 2011 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29202</link>
      <guid>https://discovery.upeu.edu.pe/Record/29202</guid>
      <dc:format>Libro</dc:format>
      <dc:date>2011</dc:date>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing de servicios profesionale : guía para un marketing eficaz en despachos y negocios profesionales</title>
      <pubDate>Sun, 01 Jan 2006 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29203</link>
      <guid>https://discovery.upeu.edu.pe/Record/29203</guid>
      <author>Alcaide Casado, Juan Carlos</author>
      <dc:format>Libro</dc:format>
      <dc:date>2006</dc:date>
      <dc:creator>Alcaide Casado, Juan Carlos</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>El método de la innovación creativa : un sistema para generar ideas y transformarlas en proyectos sustentables</title>
      <pubDate>Sat, 01 Jan 2011 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29252</link>
      <guid>https://discovery.upeu.edu.pe/Record/29252</guid>
      <author>Sabbagh, Aaron</author>
      <dc:format>Libro</dc:format>
      <dc:date>2011</dc:date>
      <dc:creator>Sabbagh, Aaron</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing social media para fotógrafos</title>
      <pubDate>Sun, 01 Jan 2012 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29263</link>
      <guid>https://discovery.upeu.edu.pe/Record/29263</guid>
      <author>Chan, Lawrence</author>
      <dc:format>Libro</dc:format>
      <dc:date>2012</dc:date>
      <dc:creator>Chan, Lawrence</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Después de todo, sólo somos seres humanos</title>
      <pubDate>Mon, 01 Jan 2007 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29282</link>
      <guid>https://discovery.upeu.edu.pe/Record/29282</guid>
      <author>Calderón Moncloa, Luis Felipe</author>
      <dc:format>Libro</dc:format>
      <dc:date>2007</dc:date>
      <dc:creator>Calderón Moncloa, Luis Felipe</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Marketing de lealtad : -el segundo acto-</title>
      <pubDate>Fri, 01 Jan 2010 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29284</link>
      <guid>https://discovery.upeu.edu.pe/Record/29284</guid>
      <author>Woolf, Brian</author>
      <dc:format>Libro</dc:format>
      <dc:date>2010</dc:date>
      <dc:creator>Woolf, Brian</dc:creator>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Las mejores prácticas del márketing casos ganadores de los premios Effie Perú 2012</title>
      <pubDate>Tue, 01 Jan 2013 14:41:39 -0500</pubDate>
      <link>https://discovery.upeu.edu.pe/Record/29289</link>
      <guid>https://discovery.upeu.edu.pe/Record/29289</guid>
      <dc:format>Libro</dc:format>
      <dc:date>2013</dc:date>
      <slash:comments>0</slash:comments>
    </item>
  </channel>
</rss>
